50+ WhatsApp Message Templates for Business (Copy and Paste)

Having the right message template can mean the difference between a reply and being ignored. Here are 50+ proven WhatsApp message templates organized by category. Copy them into your BulkWA template library, customize with your business details, and start sending.

Sales and Promotions

Flash Sale:

"Hi {Name}! FLASH SALE at {Company} - {Discount}% off everything for the next {Hours} hours! Shop now before it's gone: {Link}"

New Product Launch:

"Hey {Name}, exciting news from {Company}! We just launched {Product} and you're among the first to know. Check it out: {Link}. Early bird price ends {Date}."

Seasonal Offer:

"Hi {Name}, our {Season} sale is HERE! Save up to {Discount}% on {Category}. Use code {Code} at checkout. Valid through {Date}. Don't miss out: {Link}"

Exclusive VIP Offer:

"Hey {Name}, as one of our valued customers, here's something special - {Discount}% off your next order with code {Code}. This offer is just for you. Expires {Date}."

Bundle Deal:

"Hi {Name}! Buy {Product1} + {Product2} together and save {Discount}%. Bundle price: ${Price} (usually ${OriginalPrice}). Limited time: {Link}"

Follow-Ups

Post-Purchase Check-In:

"Hi {Name}, how are you enjoying your {Product}? If you have any questions about getting the most out of it, just reply here - I'm happy to help!"

Quote Follow-Up:

"Hi {Name}, I sent over the quote for {Service} last {Day}. Just checking in - do you have any questions? I'm available to discuss anytime."

Meeting Follow-Up:

"Hi {Name}, great meeting with you today! As discussed, here's the {Document}. Let me know if you'd like to move forward. Happy to answer any questions."

Lead Follow-Up (Warm):

"Hi {Name}, I noticed you checked out {Product/Service} on our website. I'd love to answer any questions you have. What's the best time for a quick chat?"

Re-engagement:

"Hi {Name}, it's been a while! We've added some exciting new {Products/Features} since your last visit. Here's a special {Discount}% welcome-back discount: {Code}"

Appointments and Reminders

Appointment Confirmation:

"Hi {Name}, your appointment at {Business} is confirmed for {Date} at {Time}. Address: {Address}. Reply YES to confirm or RESCHEDULE to change."

Appointment Reminder (24hr):

"Hi {Name}, friendly reminder: your {Service} appointment is tomorrow at {Time}. Please arrive 10 minutes early. See you at {Address}!"

Payment Reminder:

"Hi {Name}, this is a friendly reminder that invoice #{Number} for ${Amount} is due on {Date}. Pay securely here: {Link}. Questions? Just reply."

Renewal Reminder:

"Hi {Name}, your {Service} subscription renews on {Date}. Everything will continue seamlessly. If you need to make changes, just reply here before then."

Customer Support

Welcome Message:

"Welcome to {Company}, {Name}! We're excited to have you. Here's what to expect: {Brief description}. Questions anytime? Just message us here."

Issue Acknowledgment:

"Hi {Name}, we received your message about {Issue}. Our team is looking into it now. We'll have an update for you within {Timeframe}. Thanks for your patience."

Resolution Confirmation:

"Hi {Name}, great news! The issue with {Problem} has been resolved. {Brief explanation of fix}. Is there anything else I can help with?"

Feedback Request:

"Hi {Name}, we'd love to hear about your experience with {Company}. Could you take 30 seconds to rate us? {Link}. Your feedback helps us improve!"

Events and Invitations

Event Invitation:

"Hi {Name}, you're invited to {Event} on {Date} at {Time}! {Brief description}. RSVP by replying YES or NO. Location: {Address}. We'd love to see you there!"

Event Reminder:

"Hi {Name}, {Event} is tomorrow at {Time}! Here's everything you need: Location: {Address}, Parking: {Details}. See you there!"

Webinar Invitation:

"Hi {Name}, join us for a free webinar: '{Topic}' on {Date} at {Time}. Register here: {Link}. You'll learn: {Key takeaway 1}, {Key takeaway 2}."

Referral and Loyalty

Referral Request:

"Hi {Name}, glad you're enjoying {Product/Service}! Know someone who'd love it too? Share your referral code {Code} and you both get {Reward}."

Loyalty Milestone:

"Hey {Name}! You've been with {Company} for {Duration} - thank you! Here's a special {Reward} to celebrate. Use code {Code} on your next order."

Birthday Message:

"Happy Birthday, {Name}! Here's a special gift from {Company} - {Discount}% off your next purchase with code {Code}. Valid this week. Enjoy your day!"

How to Use These Templates

1. Copy the templates you need
2. Open BulkWA and go to the Templates section
3. Paste and customize with your business details
4. Replace placeholder text in {brackets} with actual content
5. Use BulkWA's placeholder chips ({Name}, {Phone}, etc.) for automatic personalization
6. Preview on the phone mockup before saving
7. Use in your next campaign

Tips for Better Templates

• Keep it short: WhatsApp messages should be scannable, not novels
• One CTA per message: Don't confuse recipients with multiple asks
• Use line breaks: Break up text for readability
• Include urgency: Deadlines and limited availability drive action
• Be conversational: Write like a person, not a corporation
• Test variants: Try different messages and track which gets more replies

Get Started with Templates

Sign up for BulkWA free and start building your template library. With personalization placeholders and a live phone preview, you can craft messages that feel personal at scale.